Green Suitcase travel's new brand elements were designed with the goal of capturing the essence of travel and adventure while also highlighting the eco-friendly ethos of the company. The new logo and brand mark incorporate vibrant shades of green, which symbolize the company's commitment to sustainability and responsible tourism. Additionally, the corporate identity booklet I created serves as a comprehensive guide for how the new brand elements should be used across all platforms. From new icons and stickers to updated color schemes and brand rules, this brand refresh will help Green Suitcase travel better connect with its audience and communicate its values. Overall, the new brand elements embody the company's mission of providing unique travel experiences while also being mindful of our planet's health.